Social Media Manager

Any Country

,

|

Remote

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Full-time

|

Senior

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Description

Our client is looking for an experienced Social Media Manager who is passionate about beauty, social media, and has a strong track record in defining, building, and overseeing social media strategy while cultivating and nurturing a community. You will join a dynamic, collaborative, and fast-paced remote environment, working with top beauty brands to help them grow, engage, and support their community. The ideal candidate will have a social-first approach, be flexible and proactive, and know how to juggle multiple projects in real time.

What you’ll do

  • Social Media Management & Strategy: Develop strategies to grow clients’ social media engagement across platforms (Instagram, TikTok).
  • Content Calendars: Create and manage calendars, plan content, include events, holidays, and captions.
  • Content Creation: Brief designers/creators, leverage UGC, and create content when needed.
  • Captions & Copywriting: Write compelling and flawless captions in English.
  • Instagram Story Strategy: Concept, plan, and create when needed.
  • TikTok Content: Brief, create, and manage TikTok content as needed.
  • Performance & Reporting: Track KPIs, analyze results, provide monthly reports with key learnings and recommendations.
  • Community Engagement: Support engagement, develop tone of voice, and identify proactive opportunities.
  • Research & Trends: Stay up to date on beauty/social trends, propose innovative content ideas, and monitor competitor activities.
  • Client Interaction: Act as day-to-day contact, respond to strategic questions, and eventually lead client calls.

Requirements

- At least 3 years of social media experience, specifically with beauty brands (large/global brands preferred). - Fluent English (oral & written) – error-free communication. - Bachelor’s degree. - Strong experience in content calendar management (Instagram & TikTok). - Experience writing captions and managing brand voice. - Proven ability to manage client communication and act as the main point of contact. - Proficiency with Canva and CapCut. - Remote work readiness: owns personal computer and can work 9:00–6:00 PM EST.

Additional Information

Location: Remote (Latin America)

Salary Range: $1500 - $2,450 USD per month.


Nice-to-Have:

Previous experience at top beauty groups (e.g., L’Oréal, Estée Lauder, Coty, etc.). Portfolio showcasing beauty-focused social media campaigns. Experience leading social assessments and client strategy sessions. Knowledge of Adobe Suite or additional content tools. Comfort with appearing in or creating content on short notice.

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