Digital Marketing Coordinator

Our client is seeking a proactive and creative Digital Marketing Coordinator to manage and execute multi-channel marketing campaigns, create engaging content, and support the growth of their online presence. This role offers hands-on experience in a fast-paced, remote-first environment at the intersection of private equity, entrepreneurship, and cutting-edge digital strategies.

📋 Key Responsibilities:

- Manage and execute digital marketing campaigns, including email marketing, social media (LinkedIn) content management, and original content creation to promote the client’s brands and services.

- Assist with the design and maintenance of the company’s website, ensuring content is up-to-date, user-friendly, and optimized for conversions.

- Create, edit, and optimize content for websites, email newsletters, and digital ad campaigns.

- Use tools like Google Analytics, ActiveCampaign, etc. to track, analyze, and report on campaign performance and adjust strategies accordingly.

- Produce weekly and monthly KPI reports and provide insights and suggestions to modify marketing strategies based on the data provided by the metrics.

- Collaborate with the marketing team to develop content and design strategies that align with client's business objectives.

- Stay up-to-date on industry trends, competitor activities, and best practices in digital marketing to ensure client's marketing strategies remain competitive.

- Assist with social media management and community engagement to further enhance client’s online presence.

- Coordinate with internal teams to ensure that all marketing materials align with client's branding and messaging.

‍

- Bachelor's degree (or currently pursuing) in Marketing, Communications, or a related field, with an interest in digital marketing and content creation.

- 2 or 3 years of experience in Digital Marketing.

- Strong understanding of digital marketing strategies, including email marketing, A/B testing, paid advertising, conversion tracking and website content management.

- Familiar with basic website design and content management systems (CMS) like WordPress, or a willingness to learn.

- Strong understanding of the latest AI tools for content creation related to writing, images and video.

- Experience or strong interest in using data analytics tools to track marketing performance and make data-driven decisions.

- Ability to produce and interpret KPI reports, providing actionable insights to optimize marketing strategies.

- Excellent written and verbal communication skills, with a knack for crafting compelling content.

- Creative, detail-oriented, and proactive with the ability to manage multiple tasks and deadlines.

- Comfortable working remotely and in a fast-paced, dynamic environment.

✅ Nice to have:

- Prior internship or work experience in digital marketing or related fields.