Social Media Coordinator

Overview

We’re looking for a strategic, results-driven Social Media & Content Strategist to lead the brand’s presence across social channels. This role blends creativity with analytical thinking and is ideal for someone who can both craft engaging content and optimize campaigns for growth.
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Responsibilities

Own day-to-day management of social platforms (LinkedIn, Pinterest, Instagram, etc.)

Collaborate on and execute an editorial calendar with strong creative direction

Produce and/or guide asset creation using graphic design tools

Track performance across paid and organic campaigns using Meta, Google, LinkedIn Analytics

Generate reports and strategic recommendations based on social performance

Coordinate with other departments to amplify campaign efforts

Contribute to paid media campaign strategy and optimization

3+ years experience in social media management and digital marketing

Portfolio showcasing social media content and results (engagement, growth metrics)

Strong graphic design skills (Canva, Adobe Suite, or equivalent)

Familiarity with paid media platforms (Meta, Google Ads, LinkedIn)

Proven ability to interpret data and turn insights into action

Excellent English communication skills

Nice to Have

Background in marketing agencies or startup environments

Interest in AI, wellness, beauty, or health industries

Experience using AI tools for content or analytics

Basic video editing skills

Certification in digital marketing, analytics, or design